Wine Bottle Collar & Tag
2 pieces of graphic design to aid instore communications at Spirited Wines. The bottle collar has great standout, allowing for products to be emphasised, e.g. when they are on promotion. The bottle tag, which mimics an inventory tag, is more suitable for day-to-day use. It’s printed on to 100% Recycled Cairn Eco Craft, by Paperback, which gives an honest, warm and tactical aesthetic. Customer feedback has been very positive.
© Andrew Fairhurst 2011